All-Star Media Day

NBA fans watched their favorite players talk about their game with this livestream of All-Star Media Day. An interactive social wall that included behind-the-scenes Instagrams, highlight clips, apparel, as well as fan and player tweets accompanied the livestream. A handful of questions tweeted by fans were answered live by the players. 

 

 

Client: Amex
Art Director: Allyson Paisley
Writer: Conor Hogan
 

The Live Stream & Social Experience

live stream of All-Star Media Day & the social stream accompanying it

live stream with multiple camera views, each featuring a different All-Star

 OVERLAY EXAMPLE | fan question for a player, with a chance for the player to answer it live

 OVERLAY EXAMPLE | NBA's Instagram feed

OVERLAY EXAMPLE | NBA Merchandise & special Amex promotion