A Love Letter to the Internet
As part of our “always on” digital strategy, we helped Samsung speak in the vernacular of the internet—cats, memes, food porn, hashtags, snark, and fitspo.
The result was A Love Letter to the Internet: one long-form video and a wide array of gifs and Vines. We hope to launch it on October 29th, better known as National Internet Day.
ACD Art: Allyson Paisley
ACD Copy: Alena Cason
Designer: Elle Abarca