A Love Letter to the Internet

Mobile Internet surfing surpassed desktop by 12% in 2015, coinciding with the Internet’s 45th birthday. Since Internet culture and Samsung devices go hand in hand, we decided to celebrate with a birthday card: A Love Letter to the Internet.

Full of non-sequiteurs, sarcastic nods and ridiculous hashtags, we helped Samsung tie their devices to Internet culture in a way they hadn't before.

 

 

Client: Samsung Mobile
ACD Art: Allyson Paisley 
ACD Copy: Alena Cason
Designer: Elle Abarca
Director: Terry Hall
 

 

Gifs & VINES

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