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Pop Your Bubble

KIND Foundation

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Pop Your Bubble

KIND FOUNDATION

 
 

To foster kindness in a divisive time, we flipped Facebook’s algorithm to open lines of communication among diverse voices.

Bonus Points: This campaign won two Shortys, two Pencils, and was shortlisted for a Cannes Lion.

 
 
 
Feeling stuck in your social media bubble?
— The Washington Post
 
 
A Tinder swipe, designed to steer you toward debate and discussion
— Digiday
 
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MY Role

Associate Creative Director

TEAM

ACD Copy: Jen Winston
Art Director: Eden Lewis
CD: Jesse Suchmann