CREATIVE DIRECTOR / ART DIRECTOR
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RAINIER SELTZER

Rainier Seltzer

Behold the Freshness

RAINIER BEER

 
 

In a world where every beer brand was suddenly coming out with hard seltzer, we had to make Rainier Beer’s seltzer launch something truly own-able and totally different. Blurring the lines of science and mythology, we tapped into the distinctly Northwest sense of discovery to bring fans along the journey.

 
 
 
 
“A hilarious new campaign”
— AdAge
 
 

SOCIAL CONTENT

 
 
 
 

GIPHY STICKERS

 
 
 

MY Role

Creative Director

TEAM

Art Director: Evan Haynes
Copywriter: Becky Nissel